Parks Project x Insomnia Cookies
BRIEF
Create an experiential activation that drives real support for a national park.
Create an experiential activation that drives real support for a national park.
It's Better in the Dark.
Host events where Mainers can trade excessive outdoor lights for limited-edition cookies
to help protect Acadia’s dark sky.
Host events where Mainers can trade excessive outdoor lights for limited-edition cookies
to help protect Acadia’s dark sky.
LIMITED EDITION COOKIES
LIGHT TRADE ACTIVATION
ACTIVATION TRACKER
SOCIAL
MERCH
